The yellow rubber wristband produced by the Lance Armstrong Foundation
has become one of the summer's 'must haves'. Cyclist Lance Armstrong
, who set up the foundation after being diagnosed with testicular cancer in 1996 is the brain's behind the yellow band to raise awareness and money for the Foundation. "Yellow wakes me up in the morning. Yellow gets me on the bike every day. Yellow has taught me the true meaning of sacrifice. Yellow makes me suffer. Yellow is the reason I'm here."
Armstrong in one of sports most amazing stories not only survived cancer but has since gone on to win every Tour de France
The bands are priced at a $1 each and the first 5 million were sold by Nike, which also donated $1 million to the cause. By mid July these were gone, a further 6 million were made and stocks have almost been entirely exhausted raising more than $11m for the foundation and making them almost impossible to get hold of. The charity has announced that they have no plans to produce more bands once the final ones are sold as they have made more than they planned to fund this year's events and projects.
All manner of stars
have been seen wearing them showing support for people battling cancer, mine has a dual meaning as it was given to me by someone very close to me.
But as always there are people out there trying to make financial gain. They are being sold on Ebay
for upwards of $46. It makes me sick.